Analysis of Koenigsegg

Koenigsegg Company was stated [JP1] by Christian von Koenigsegg in 1994 in Sweden. The aim that made it possible for starting the company was need to create world’s fastest cars[JP2] . The aim was not however to become a world-superclass car but rather, the Company aimed at pushing limits and meet existing demands of consumers in the market. It therefore made possible for the Company to put in place strategies in prototyping.


Scroll to Top