The modern business environment is characterized by increased use of technology, diverse consumers, and workers. Technology is critical to how businesses make short, medium, and long-term strategic decisions (Yaprak & Karademir, 2010).

The modern business environment is characterized by increased use of technology, diverse consumers, and workers. Technology is critical to how businesses make short, medium, and long-term strategic decisions (Yaprak & Karademir, 2010).
